YouTube and You

The YouTube phenomenon, it’s everywhere.  It takes on topics as small as children making a home movie to issues as big as presidential candidate debates.

YouTube has opened up the doors for marketers of all types to add video to their marketing efforts.

So, how can you utilize YouTube as a real estate professional?

Get behind the camera today, check out our tips.       

The Virtual Tour

                                                

What You'll Need:               Video Camera                 Editing Software                 A Presentable Property                             How it can improve your marketing efforts:               Imagine the impact it could make if consumers could take a virtual walk through the listings directly on your website.               Consumers will be more likely to make an appointment to tour the listing in person, if what they see online is intriguing. People are busy and don't have time to walk through every single open house in the neighborhood. Online virtual tours will help them to narrow down their search.

       

Real -Estate- ity TV

                                                

What You'll Need:                               Video Camera                 Editing Software                 Actors (they can even just be family, friends or co-workers)                 A property that's stuck on the market, a short script                             How it can improve your marketing efforts:               Stand out from the pack by creating your own reality show. Use a property that you can't seem to sell as the setting for the story. Showcase how great life could be living there and add a little twist so that prospects keep coming back to see the next webisode.

       

Narrate Your Website

                                                

What You'll Need:                               Video Camera                 Tripod                 A big smile                             How it can improve your marketing efforts:               Post a video on the homepage of your website welcoming prospects to your website. This will help consumers to connect with you on a personal level. You can also take the opportunity to point out the best features or best listings on your site.

       

More to View with an Interview

                                                

What You'll Need:                               Microphones, Video Camera, Camera Man, Editing Software, Knowledgeable Interviewee                             How it will improve your marketing efforts:               Provide prospects with an extra reason to spend extra time on your website or to come back and visit again. Do an interview with someone knowledgeable about the real estate market, community events, new trends and more. This will add a little something extra to your site and will also help add to your knowledge base and credibility.

               

 

                                                                           

Success Notes Bonus Tip:

Sick of typing? Mix it up a little by trying a video blog. If you're a weekly blogger, your text can get a tad boring for both you and your prospects. Throwing video into the mix will help to revitalize your blogging efforts.

       

       
                               

                                                                   

Next Week's Success Notes

Sometimes it's the little things that can get a listing stuck in limbo. In the next Success Notes, we'll discuss the small things that can prevent a property from selling. Share these tips with your prospects and clients.               Success Notes - ScreenDreamer's Real Estate Marketing Newsletter

       

 

                                           

•	For more information about ScreenDreamer,               visit: www.screendreamer.com